BYCS is an Amsterdam-based social enterprise driven by the belief that bicycles transform cities and cities transform the world. We work internationally with businesses, governments and non-profits to initiate and scale breakthrough ideas around cycling.
We are driven by a clear and powerful mission. We call this 50by30: half of all city trips by bike by 2030. It demands the brightest ideas and the most determined action. And we believe it will unlock massive social, environmental and economic gains for everyone. Cities must prepare themselves for the challenges of tomorrow.
Increasing cycling in cities helps address systemic challenges around pollution, resource use, waste, health and social cohesion. Cycling is more than transportation. It is transformation. In all our work, we always ask: ‘Where can the bicycle take us?’
WHAT WE DO
Whatever stage of cycling maturity your city or business is at, and wherever you are in the world, we can support your progress. We are a team of Bicycle Futurists, cultural programmers, communicators, connectors and campaign creators. We run pilots, research, consulting projects and global programs. And we’d love to work with you to accelerate the change we all want to see. We can create bespoke solutions for you through our Impact Services or we invite you to collaborate with us on one of our established BYCS Projects.
BYCS Impact Services
We have developed a suite of services to help any organization to improve the way it approaches cycling progress. These services are:
- Research & Insights
- Concepting & Piloting
- Events & Experiences
- Campaigns & Communications
- Consultancy & Co-ordination
We are creating a portfolio of innovative projects that are being adopted wholesale by businesses, governments and communities around the world. These include the Bicycle Mayor Program and CycleLabs.
And we are regularly piloting new concepts that can be adapted and scaled in local contexts.
How we create change
All our work is built on deep insights of how to create a cycling future. From this, we concept and support breakthrough ideas. We collaborate with others to ensure these ideas achieve maximum impact, then scale them by engaging and inspiring people around the world to act. We use this scale to draw new insights to start the process again. You can jump in at any stage of our Change Cycle. And to accelerate this change, we invest all our profits to support non-profit programs – like our Bicycle Mayor Program – that have the potential to affect millions.
“For individuals, cycling leads to increased health and happiness. And it allows them to access basic human needs around public services, education and employment. On a city-level, increased cycling builds community cohesion, inspires new forms of sustainable enterprise and addresses systemic challenges. It unlocks massive social, environmental and economic gains for cities, citizens and the planet.”
Lee Feldman, co-founder of BYCS