Ginevra brings a hands-on, creative and strategic approach to the BYCS team as the new Communications and Marketing intern.
She grew up in the metropolitan city of Milan and until moving to Amsterdam, never considered biking as her main mode of transportation, today you will never see her without her bike. She realised the importance of biking for her physical and mental health and wants to encourage others to find their own benefits from it. Naturally her journey led to BYCS.
Ginevra started her journey of digital marketing back in Italy, developing an interest in how media shaped perception, behavior and culture. This curiosity pushed her to apply to the Media and Culture Bachelor at Universiteit van Amsterdam, where she is currently in her last year. Alongside such, she joined the team because of her desire to be part of an organisation and team that contributed to society blending human and nature centered philosophies, promoting urban futures through tangible actions.
Ginevra’s upbeat attitude brings a creative energy to the team, excited to explore different designs and visual storytelling formats. Hopefully engaging her generation into being a part of the movement.