Bicycle Heroes

Elevating Youth Voices for Change

Bicycle Heroes engages children in solving urban mobility challenges related to cycling as a way of addressing their needs and raising their awareness about the need for, and benefits of, cycling.

Kids bring a unique perspective to the table, they are extremely creative, they think of things that we, as adults, forget to look at. And what maybe matters the most is that by creating these ideas they show that they count too and that we should take them into account. By designing cities through the eyes of children we can you make cities better for everyone.

– Kathelijne Boerma, Bicycle Mayor of Amsterdam

How does it work?

Children learn about the benefits of cycling and the challenges to increasing cycling. With this knowledge, they come up with initial ideas to make cycling safer and more fun for kids in their city.

Children are invited to develop and design their ideas further as part of a guided workshop. A jury of key stakeholders evaluates the ideas and selects a winner.

Participating children are invited to join the Hero Squad through which they work with key stakeholders to implement the selected idea and increase awareness about cycling in their community.

What cities are involved?

The program was started in the Netherlands in 2018 and we are expanding the program to other cities within Europe and around the world over the next few years.

  • Amsterdam
  • Arnhem-Nijmegen
  • The Hague

Interested in holding a Bicycle Heroes program in your city? Email

Bicycle Heroes final in Amsterdam, September 2020. The winner was Cato Bolderman, proposing an idea for an illuminated waterfront cycle route. photo: Anke Teunissen

Programs in the Netherlands (Dutch)