Vivi Zampieri

My name is Vivi Zampieri, I’m a graduate in information technology. I am a dynamic, outgoing, communicative and friendly person. I am a cyclist and I am enthusiastic about traffic education. In 2018, I officialized Bike na Pista as a company to promote cycling through education because I believe that education changes people and people change the world.
I have developed volunteer work (such as Bike Anjo, Roda Livre) and educational campaigns with the partnerships of companies and organizations involved in bicycle mobility including Transporte Ativo, Brum Architecture and Safety Council in Rio de Janeiro City Cycle.

How would you describe your mission?

My Mission is changing the mindset of people and government to have a positive view on mobility in cycling, encouraging cycling safely through traffic education. I think this is a priority for everyone, because we need a friendlier transit and education is the first step.

What are the obstacles and challenges you’re facing in your city?

The city of Rio de Janeiro unfortunately has serious financial problems, limited the highly motorized minds of our technicians and very conservative politicians. I believe the biggest obstacle is to make city friendly and enjoyable to ride a bike which I hope to change through traffic education.

What are your next steps now that you are the Bicycle Mayor?

I want to encourage more people to safely use the bicycle in the city through public policies for mobility of bicycles and traffic education to make cycling friendly in the city

What can other cities learn from Rio de Janeiro?

Education changes people and people change the world, so investing in traffic education is the first step to making the city cycle friendly.